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Publishing Basics: One of the great things about the web is that
it makes your message available to the world, 24/7. Here´s the information you need to know before, and after, you go on-line.
Testing 1, 2, 3
— Before you go live: No, this is not the story of an undead webmaster (though that would make a pretty interesting “case study” wouldn’t it?), instead,
Gerardo San Diego’s important why’s and how’s to thoroughly test your web site.
Getting your site on-line: Your site is built, but now you’ve got to get it on-line. You need an ISP (an Internet Service Provider). Great, but how do you
find one, and not just one, but a good one? Barbara Bouton tells you where to go (but nicely). Getting a Domain name
Search site basics
: You probably use them every time you use the web. So how do you get your site to place well on a search site so you can get more visitors to your site?
Danny Sullivan of searchengine.com tells you how.
E-mail Lists: Getting folks to your Web site may take some “push,” and bulk e-mail could be the answer. Bob Weibel offers some cheap and easy ways to get started.
E-mail for fun and profit!
How do you mass-email to get results? Phil Philcox tells how to “harvest” e-mail addresses of people who might be interested in his services. It works—he got the job to write
this article by emailing eFuse!
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Daniel Janal’s Marketing, Marketing, Marketing...
In real estate the phrase is “location, location, location.” On the web there’s no such thing as location. It’s all about “marketing, marketing, marketing.” So how do you get more people to your site? Web marketing expert Daniel Janal explains how.
Ka-Ching! Making Sites Pay:
Of course you want your site to make money, who doesn’t? But if it was as simple as just putting up a site and watching the bucks roll in, then everyone and their cat would be making a fortune from the web. But just
because it’s not easy doesn’t mean it’s not possible...
The basics of taking ads:
You see the flashing banners on almost every site, and you want some for your own site. Larry Campbell, advertising expert and author, covers the
bases of on-line advertising and tells you why you may (or may not) want to have them on your site.
E-commerce basics: So, you want to sell something from your site. Unfortunately, it’s not as simple as it sounds. Sean Timberlake (great name, isn’t it?) gives you the low-down.
Affiliate Sales: How do you legally sell something that wasn’t yours in the first place and make money off it! The web’s win-win answer.

Dot Com: Read Don’t Perish, Publish!, Dot’s take on Fusion’s
publishing feature. Come on, don’t be shy. She won’t bite (at least not hard enough to leave marks... OK, not hard enough to leave permanent marks).
Working with Publish: Publishing with Fusion is so easy there’s really not that much to it. Still, there are some features you might have overlooked--and some simple ways to streamline your publishing process. Read about them all here.
Tips & Tricks: Find out some things you may not know about using
NetObjects Fusion´s Publishing features. Useful, clever tips and tricks that help you work more efficiently.
Support forums: Got questions? We got answers. You can post your question on one of our popular forums (it’s nice to be popular) or send e-mail directly to tech support. Either way, you’ll have your questions answered in no time. |